Saijojo

Men in the Canadian beauty industry

It’s not just women who are spearheading beauty brands; some of Canada’s up-and-coming lines are run by men

By Diane Peters

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Saijojo

Mario Verrilli, 40 (pictured), owner of Onaré Salon in Mississauga, Ont., wanted more effective salon products with few synthetic ingredients. He found a chemist to help develop the Saijojo line (“Saijojo” is one of the five types of Zen) of hair products; they contain no sulfates or artificial fragrance, and use bio polymers instead of plastic polymers. Saijojo sells at hair salons.

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